Motion Graphics are used to catch people’s attention. They take a static design and bring it to life to make your message more engaging and entertaining.
Your adverts and website can have moving pictures and animation to highlight the important parts of your message. Add some music and you have an eye-catching, standout product that can play over multiple platforms.
This is one of the motion graphics I produced for the launch of a new protein supplement. The client’s brief was to show their business vision of providing high-quality sports supplements in an eco-friendly way. This meant highlighting their biodegradable packaging and that all the ingredients were organic and vegan friendly while keeping to their branded colours.
The purpose of this motion graphic was to show that the company was still open for business during the Covid-19 pandemic and to generate goodwill towards their customers.
